If that is the direction you are starting from on your journey, then you are going the opposite direction from your destination. Your customers are looking for answers to questions, or resolutions for problems they're having. No waiting through security lines, flight delays, or abiding by check-in and check-out times …

It improves search engine ranking to include three to four search terms in the first paragraph. This is what ultimately drives people to the website, keeps them happy, makes them share it and spread the word. Award winning Lucy Hall is globally recognised as one of the industry’s leading …

Newer technologies create challenges for agencies such as content marketing, along with native advertising. When your site launches, Google will have never heard of it, and it won't have your site indexed, which means you can't show up in any search results. Your role when writing content is to give …

For instance, a topic about successful SEO could be combined with the Christmas period to make it more relevant in December, and using tools such as Google Trends will also give you some direction too. Google checks technical features of your site like site load speed, navigation, design, keyword density …

The search engine page rankings are important. A sitemap is a single page on your website that provides access to all other pages on your site, at least the most important ones. The system of domain names is governed by the Internet Corporation for Assigned Names and Numbers, or ICANN …